Marketing Coordinator

SUMMARY: The Marketing Coordinator will support the marketing team in developing and implementing strategic and targeted campaigns to maintain and expand the Clay Center’s audience. This position will coordinate resources to create effective marketing campaigns that can be measured through attendance, memberships, subscriptions, public exposure, earned media, and visitor surveys.

SALARY RANGE: $32,000 - $35,000

REQUIREMENTS:

• Assist in the development of long-term and short-term marketing communication plans including strategies, goals, budgets, and tactics for the Clay Center’s events, programs, and performances.

• Liaison with various internal resources to create exciting, accurate, and timely promotion of the Clay Center’s offerings.

• Assist in collaborations with all external partners, including 84Agency, advertising firms, etc.

• Assist in the Clay Center’s local outreach and community engagement initiatives (Tourism Day at the Legislature, FestivALL, etc.)

• Implement social media strategies and tactics across all Clay Center channels.

• Monitor social media trends, new platforms, and the competitive landscape to make solid recommendations supported with thoughtful, clearly articulated justification and data.

• Support in the management of the Clay Center’s website content (text, images, videos, links) to ensure current and correct information.

• Support the development, execution, and reporting of media relations strategies, seeking placements in print, broadcast, and online media.

• Attend events to coordinate social media coverage and on-site promotion.

• Manage donation requests (passes, memberships, etc.) handling all correspondence, processing, and tracking.

• Become an active ambassador to increase Clay Center awareness among various audiences and the community.

If interested, please submit your resume and fill out the below application and email it to akidder@theclaycenter.org.